The 2018 Women of Influence nominations are open!

Caren KarrisAwards

This unique annual program was the first such national effort of its kind, launched to recognize the significant contributions of women to both mortgage banking and real estate. HousingWire is honored to have led the way. The Women of Influence program recognizes the outstanding efforts of women in driving the U.S. housing economy forward. The honors are given to individuals who are … Read More

Ready to go native?

Clayton CollinsMarketing strategy

Introducing in-stream native advertising tactic for information-based campaigns. The digital marketing ecosystem has changed a lot in the past 15 years. As marketing strategies and tools evolve, savvy marketers and publishers continue to develop and refine new approaches to increase brand engagement and client acquisition. While not a new marketing tool, content marketing is one of the fastest evolving marketing … Read More

HousingWire’s 2018 TECH100 nominations are open!

Caren KarrisAwards

Does your company offer innovative technology for the U.S. housing industry? Let us know! We are now accepting nominations for the 2018 TECH100! This marks our 5th annual list highlighting technology innovators  serving the residential mortgage lending, real estate, servicing and investment sectors. Each year, this list features the most innovative tech organizations driving the housing industry. Nominations are open through Friday, … Read More

The LOS and Fintech at a Crossroads: Are They Parting Ways or Converging?

Caren KarrisWebinar

Wednesday, November 29 – 1PM CST The Loan Origination System (LOS) has long been a fixture in mortgage lending organizations. Not only is it a place to perform many of the key tasks to complete a mortgage, it is often the system of record. Enter the recent explosion of fintech companies focused on the mortgage industry. How will LOSs respond to these … Read More

HMDA Town Hall

Caren KarrisWebinar

Thursday, November 16 – 1PM CST Ensure your organization is prepared to discuss the upcoming changes.  Hear from a panel of industry experts from Ellie Mae and Akerman LLP as they address the top questions and considerations about the upcoming HMDA reporting requirements. Compliance has never mattered more and will remain a top concern for mortgage lenders. Validate your plans … Read More

[Brand] Safety First

Caren KarrisHW products, Marketing strategy

We’ve all seen stories of a brand’s ad appearing alongside questionable content. Some marketers, specifically large consumer brands, have developed a level of concern for the “safety” of their brands across certain media platforms, especially large RTB programmatic buys and social platforms. Marketers are wondering whether their digital campaigns and brand messaging are in a safe space. A recent study … Read More

HousingWire’s Fresh Faces

Caren KarrisGeneral

As HousingWire continues to grow, we have expanded our sales and marketing team over the past several months. These new team members support HousingWire’s growing roster of valued advertising partners and contribute to the overall success of our clients and our organization. HousingWire’s recent additions include: Tyson Bennett — Senior Account Executive, Eastern Region Tyson is an experienced B2B sales professional … Read More

Why lenders love low-down and digital mortgages

Caren KarrisWebinar

HousingWire Webinar — Wednesday, August 20 Calling all mortgage lenders and brokers! HousingWire assembled a team of subject matter experts to speak on the latest trends in mortgage lending. We’re here to bring the latest in mortgage market forecasting! It’s time to gain some knowledge to get out ahead of your competition! What we’ll cover: How fintech is disrupting the mortgage … Read More

Social Media, what’s the right balance?

Caren KarrisMarketing strategy

  Social media marketers dance a fine line with their audience — too many posts makes the brand annoying, too few makes users wonder if you’re relevant. The truth is 81% of users want to and do follow brands on social media (Sprout Social). When a user follows a brand, they are looking for relevant content not just to be … Read More